I founded New Seas in 2022 with one goal in mind: build the best Shopify SEO Agency on earth. Since, we've helped 50+ brands scale their organic search revenue on autopilot. I'm also the SEO Coach at dailymentor.co, a community of 300+ 7 & 8-figure brands.
When I'm not working, I'm surfing, playing beach volleyball, traveling (30+ countries & counting, pictured in Thailand in this photo).
Faraz leads SEO growth strategies, helping your brand turn organic & AI traffic into meaningful revenue.
Outside of work, Faraz enjoys strategy games and solving complex problems, but these days most of his time is joyfully spent keeping up with his energetic two-year-old son. He’s also a fan of Call of Duty and quiet evenings with family. One thing he’s certain of, he will not be eating beef liver again.
I'm the content expert at New Seas, blending SEO (& now AI) strategy & tone to help grow your brand. I formerly managed content at MasterClass & created content at HowStuffWorks, and worked as a journalist covering travel & pop culture for a host of national magazines & a TV network.
Outside of work, I like to play tennis and spend time with my family and friends
I specialize in full-funnel content that drives high-intent customers to brands like yours. Together, Marie & I have contributed to 7000+ #1 rankings on Google, and most recently, 100% MoM AI traffic growth for all of our clients.
Whenever I’m free, I’m at the beach swimming, surfing and getting a tan. You can also find me playing Scrabble for fun !

I keep things running smoothly behind the scenes, building efficient workflows (often with a dash of AI) and supporting our link building efforts to grow traffic for our brands. Think of me as the quiet engine running on caffeine and a never-ending to-do list.
Outside of work, I’m a year-round ice cream lover and gym regular who treasures downtime with my son and needy cat. I also enjoy walks with my husband and our tiny but fearless dog, who’s convinced he’s king of the block.
I support SEO ops from end to end — Shopify, Semrush, you name it. I help projects stay on track and support our team wherever I'm needed.
Outside of work, I’m an RN who volunteers at cosplay events and mentors local organizers. I’m also a multi-instrumentalist in two bands, with a gospel EP on the way, and I love exploring new cultures through travel.